• Image of Somos Más Tee
  • Image of Somos Más Tee

The SOMOS MÁS campaign is a national, multi-generational, multi-year effort to engage and inspire young potential American Latino voters who don’t see themselves in the political process but strongly value their family and community. SOMOS MÁS targets potential voters through guerilla-style marketing, pop-ups and culturally resonant social media, which recognizes the status of the American Latino youth within the household, their corresponding sense of responsibility, and their proven capacity to lead. Rooted on a partner collective already established through Voto Latino’s fourteen years of leading the digital mobilization of young voters, SOMOS MÁS will unite the larger intersectional Latino community against harmful and divisive rhetoric, and lead the way back to an America that represents all of us.